Suzie is the CEO of Platinum Wave Franchising – an international, independent, bfa accredited franchise consultancy firm, established in 2010.

Download Suzie’s slides here.

With nearly 20 years of first-hand international franchising experience, Suzie is a well-known personality in the franchising world. She has been a Judge for the bfa’s Franchisor and Franchisee of the Year Awards and is the longstanding Chairperson of the Scottish Franchise Forum. Platinum Wave is also the long term joint sponsor of Scottish Franchise Week with HSBC.

Having franchised her own printer cartridge business from a single retail shop in Edinburgh to a network of over 70 franchised outlets across 6 countries from the Caribbean to the Middle East, it is fair to say Suzie’s consultancy comes with an authenticity that is hard to match. Prior to founding Platinum Wave, Suzie was the Franchise Director and Board Member of national recruitment franchise and £30m turnover franchise network Select Appointments.

Suzie is also a Non-Executive Director with two of the UK’s leading franchise brands, Right at Home UK and Premier Education Group.

Platinum Wave was named Service Provider of the Year at the 2016 Best Franchise Awards, based on direct feedback from its clients, in 2018 they won the Customer Service Award at the inaugural bfa Affiliate Awards, and this year were named Service Provider of the Year by EWIF.

Today, Platinum Wave is a formidable team of 8 offering a range of personalised services to franchisors who want to get their businesses, and people, to the next stage and then the next…

  • Want to turn your business into an attractive franchise proposition built for long term success?
  • Want to have better on and offline marketing than your competitors?
  • Want to ensure you recruit and retain the very best franchisees?
  • Want to help your franchisees grow throughout their time with you?
  • Want to find superstar head office and field based employees to help you support your franchisees?
  • Want to take your franchise to exciting new international markets?
Most of the PW team lives in Edinburgh, Mid and East Lothian, so although we work on projects all over the world, we are right on your doorstep if you need our help!

You can contact Suzie directly:

Mobile: 07793 054 233
Office: 0131 664 1218